trilogy | 50 Shades Movie Fansite

The official Fifty Shades of Grey line of merchandise is starting to hit stores! E L James was thrilled to see fans wearing t-shirts from Hot Topic on her recent U.S. Book Tour.

The CopCorp Licensing spokesperson we talked to said, “Hot Topic is a retail partner where fans can look for official merchandise. In a few weeks, fans should also be able to find officially licensed merchandise (starting with t-shirts) at Amazon, Icing, and other retailers.”

Fans can look forward to t-shirts, fashion knit tops, hoodies, loungewear, sleepwear, hosiery, and more from licensed retail companies FREEZE Clothing (which includes Hot Topic), Briefly Stated, and HYP.

It was also announced today that the author has partnered with UK company Lovehoney for an official Fifty Shades of Grey Collection of sex toys inspired by the books.

SOURCE

According to Team Fifty, Lovehoney “is for UK, Europe and Australia and we hope to have some news re the US sex toy business very soon.”

Since we’re dealing with an international market, things can be a little confusing. We will do our best to keep you updated as more official merchandise becomes available across the markets. Be sure and check out the “Merchandise” tab at the top of our page when you stop by.

The main thing to keep in mind is that there is a lot of unauthorized merchandise out there. The official brand name is FIFTY SHADES OF GREY. For example, you will be able to identify official apparel because it will have FIFTY SHADES OF GREY printed beneath the graphic design followed by a “TM” (trademark).

We know that Team Fifty appreciates the passion all of us have for celebrating the trilogy. That is why they have worked hard to bring us a quality line of clothing and accessories. We hope you will join us in supporting them!

In this new video narrated by David Gillen, Deputy Business Editor of The New York Times, key people in the publishing industry weigh in on the impact of author E L James’s Fifty Shades Trilogy on the already successful romance genre industry. Check out the video here: 50 Shades Widens Romance

Safe to say we can all agree with Gillen’s opening statement. “It’s been the summer of Fifty Shades of Grey.”

Sara Nelson, Editorial Director of Books and Kindle, Amazon.com: “Fifty Shades of Grey, the trilogy, the four books—we at Amazon talk about them as four books; there are three in the trilogy and then there’s an omnibus edition—and those are the top of our bestseller list for weeks and weeks and weeks and weeks now. So, to the romance business, they’re hugely important. To books in general, they’re enormously important.”

The books are also luring a new kind of reader to the genre.

Stacy Agdern, Romance Specialist, Posman Books: “I think what it comes down to, at least with Fifty Shades of Grey, is that because it’s so popular, people throw away their preconceived notions of what a romance novel is. Or even more specifically, what an erotic romance novel is; and they discover that in these books, sex is written as something the characters are both taking pleasure out of.”

Audrey Goodson, Editor, Romantic Times Book Reviews: “I think the romance community loves Fifty Shades just because it’s brought so many non-romance readers to the genre. I mean, it’s introduced a lot of people to some authors that maybe they hadn’t recognized or hadn’t read before, and we love it.”

The popularity of @E_L_James’s books is also changing the way publishers look for talent.

Paul Bogaards, Spokesperson, Knopf Doubleday Publishing: “In the old days, it was a kind of cloistered and closed network. Agents would submit books to publishers, and publishers would either accept or reject them. But now, of course, you know, everybody’s going further afield. You have agents and publishers both reading blogs. You know, you have writers who are building out their own platforms.”

Audrey Goodson, Editor, Romantic Times Book Reviews: “For me, I think the biggest change that Fifty Shades will have on publishing is that it clearly is ushering in an era of self-publishing being a viable route for writers.”

Paul Bogaards summed it up best when he said, “There’ve been a lot of voices raised about the pro and con for the trilogy but at the end of the day, the readers have their vote. And, you know 25 million readers can’t be wrong.”

Source: The New York Times